ASA Advisory Board

The ASA Advisory Board includes pioneers and industry leaders who all share a common interest in expanding the use of solar architecture. Interest in the building integration of photovoltaics, where the PV elements actually become an integral part of the building, often serving as the exterior weather skin, is growing worldwide. PV specialists and innovative designers in Europe, Asia, Middle East and the US are now exploring creative ways of incorporating solar electricity into their work. A whole new vernacular of “Solar Electric Architecture” is beginning to emerge.



Dr. Arch. Silke Krawietz, CEO, SETA Network / Chair, BIPV Group, ETIP PV

Professor Silke Krawietz is CEO and scientific director of the SETA Network, active in the field of sustainability, energy, technology and architecture with BIPV projects, information and consultancy. Presently she teaches at the University LUISS- Business School, Rome. ETIP-PV Steering Committee Member & BIPV working group leader in ETIP-PV) 

Innovation in Solar Building Skins & Energy Efficiency towards Sustainable Cities"

Conference program

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Laurent Quittre         President & Founder ISSOL

In 2005, Laurent founded ISSOL. As an outsider, he had the firm intention to do things differently in the PV sector. His business model is based on the architectural relevance that he wants to give to the PV technology. Laurent brings engineers and architects together. In April 2006, the PV glazing production facility of ISSOL is up and running. ISSOL starts to make remarkable BIPV projects with very famous architects. Today, Laurent is the president of a company that operates in the building sector offering highly-technological content solutions to make energy efficient buildings. Laurent likes saying that PV is not technology but a new construction material to change companies’ image and to increase their revenues. 






Udi Paret - General Manager, Building Solutions , Solaria Corporation

Udi, a veteran in renewable energy and solar window technology is responsible for the proliferation of Solaria’s architectural solar solutions (aka - Building Integrated Photovoltaic technology - BIPV ) in the building and construction industry.  

With more than 25 years of global operations experience, Udi defines the strategy and leads Solaria in the quest for turning building facades into generating assets. Before Solaria, Udi was VP Marketing & Business Development at Pythagoras Solar, paving the way for mainstream adoption of BIPV solutions. Prior to that, Udi was the President of Fusion Dynamic, where he led global expansion and partnership development with IBM. In addition, Udi was Senior VP Global Operations at Intransa and Senior Director of Customer Care with 3Com’s $600 million OEM division. Udi holds a B.S. in Industrial Engineering and Management from the Technion in Israel and has participated in Executive Programs at Stanford University.

Email:  uparet@solaria